Marketing Terrorism

Opening access to northern Gaza, as part of the ceasefire agreement between Israel and Hamas, led to euphoria among the returnees, who did not hide their happiness and felt a sense of participation in the "victory" narrative promoted by Hamas. However, encountering the widespread destruction of homes and infrastructure in northern Gaza led to frustration and anger, and thousands of displaced Gazans returned to the south of the Strip; Some of the criticism was directed at Hamas, with accusations that the movement was not addressing the urgent needs of the residents and was instead focusing on hostage "liberation ceremonies". Nevertheless, criticism remains limited due to fears of a violent response from Hamas, which was quick to demonstrate power and governance as the ceasefire went into effect; In ITIC assessment, uncertainty regarding the timetable for Gaza's reconstruction, particularly in the north, will most likely increase frustration and many may return to the displaced persons camps in the south, where basic services exist and there is a steady supply of humanitarian aid. In addition, given President Trump's proposal to temporarily or permanently relocate the residents of the Strip, the destruction may increase willingness, especially among the younger generation, to consider leaving for abroad in hopes of building their future. In ITIC assessment, Hamas will suppress critical voices by force. However, given public frustration, the extensive destruction in Gaza will make it difficult for Hamas to sustain its "victory" narrative over time without presenting solutions, and may seek to shift responsibility, for instance to the committee for managing the Strip which Egypt is trying to promote, while striving to maintain its military strength. Read more...