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Marketing Terrorism

Nature and Functioning of the Supreme National Authority of the Return Marches and Lifting the Siege

A year has passed since the return march project began. Preparations for the project began in early 2018 as an initiative of social activists and organizations operating in the Gaza Strip. In the early stages, when the idea was being formulated, the organizers of the march claimed that the events would not be of a political nature, that official representatives of the various organizations would not participate, and that there would be no violence
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Preparations for the mass “return march” to mark the first anniversary of the marches and Land Day

With the escalation that followed the rocket fire from the Gaza Strip in the background, preparations continue to be made for the "return march" that will take place on Saturday, March 30, 2019. The events will mark oneyear of "return marches" as well as Land Day, affiliated with Israeli Arabs. A series of events are planned, which will be held at the usual five sites of the "return marches." The events will be accompanied by a general strike and closed schools to increase the number of participants.
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The Battle for Hearts and Minds Media instructions posted to a Hamas forum during the most recent round of escalation

Instructions were posted to a Hamas forum regarding the terminology that should be used in the media. According to the instructions, media workers should avoid the use of terminology that indicates a recognition of the existence of Israel (the "Zionist entity"); care should taken to designate all sites attacked by Israel as "civilian targets" and not as military targets; the cities in Israel which are attacked should be referred to as occupied Palestinian territories, and not as cities; and there is no such thing as "the residents of Israel's south" because [the Israelis] are thieves who took the Palestinian lands by force.
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ISIS’s Response to the Fall of Their Last Stronghold in al-Baghuz

On the eve of the fall of al-Baghuz Fawqani, the last stronghold of ISIS in the lower Euphrates Valley, ISIS began a media campaign. Its objectives are to encourage the organization's fighters and supporters, and to send the message that ISIS has lost the battle but not the war. A key person in the campaign is ISIS spokesman Abu al-Hassan al-Muhajer.
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ISIS military activity in northwestern Tunisia, possibly in advance of establishing a new province in this country

Recently, media outlets affiliated with ISIS reported on military activity carried out by ISIS in northwestern Tunisia. The focus of this activity is Al-Qasrin Province in the western part of the country, near the border with Algeria. The Tunisian security forces carry out counterterrorist activities against the ISIS networks, reportedly having killed the leader (emir) of ISIS in Tunisia in one of them (Tunisian News Agency, March 19, 2019).
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ISIS’s media response to the imminent defeat in the village of Al-Baghouz

While the fighting in Al-Baghouz is drawing to a close, ISIS released a video entitled “The significance of the steadfastness in Al-Baghouz.” The messages of the video are intended to cope with the (additional) blow sustained by ISIS, by emphasizing that the loss in the battle does not indicate a loss in the campaign, which is not over yet, and it is too early to declare ISIS’s defeat (a video released by ISIS’s Al-Barakah Province through Shabakat Shumukh, March 11, 2019).
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