Marketing Terrorism

The killing of Palestinian press photographer Yasser Murtaja by the IDF during the events of the Great March of Return highlighted a phenomenon of operatives of Hamas employed as media personnel

Yasser Abdul Rahman Murtaja was a 30-year-old Palestinian press photographer On April 6, 2018, Murtaja was wounded by IDF gunfire while filming the violent clashes between Palestinian demonstrators and IDF forces a few hundred. According to Israeli security sources, press photographer Yasser Murtaja was a Hamas operative. According to the same sources, he served for years as an officer with the rank of captain in the Hamas security services in the Gaza Strip.
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The “Great Return March,” Interim Report (Updated to April 9, 2018)

After two months of preparations, on Friday, March 30, 2018, (Land Day), Palestinians in the Gaza Strip began the events of "great return march Hamas plays a central role in the "great return march."
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Status of preparations for the “great return march”

Palestinians in the Gaza Strip are carrying out intensive preparations for the "great return march." The first event will be held beginning at 10:00 on Friday morning, March 30 2018. Palestinians will be brought to six locations along the border security fence (see below). A media center will be set up on the Palestinian side of the Erez crossing.
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The Palestinian Authority, senior Palestinian religious leaders and local figures in east Jerusalem are waging a campaign to keep the Israeli curriculum out of east Jerusalem schools.

In recent months Palestinians have been waging a campaign in Jerusalem to prevent the introduction of the Israeli curriculum into Palestinian educational institutions in east Jerusalem.
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Senior Fatah and Palestinian Authority (PA) figures pay a condolence call to the family of the terrorist who killed Rabbi Raziel Shevah in a shooting attack in Samaria; Mahmoud Abbas also offered his condolences.

On January 22, 2018, three senior Fatah figures paid a condolence call at the mourning tent erected by the family of Ahmed Isma'il Muhammad Jarar (one of the terrorists who carry out the shooting attack near Havat Gilad in Samaria that killed Rabbi Raziel Shevah).
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The Lebanese Arena as a Hamas Fighting Front

Hamas seeks to open new fronts for the next round of fighting with Israel, especially in Lebanon. Their objective is to formulate a new method that will provide a response to the military difficulties currently experienced in the Gaza Strip, implementing the lessons learned in Operation Protective Edge.
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Marketing Terrorism

Terrorist organizations around the world have successfully exploited the media revolution of the past decade. They use state-of-the-art communications technologies to market terrorism to large target audiences around the world, disseminate their threats, promote their activities and recruit sympathizers and supporters. By marketing terrorism, they try to shape public opinion and influence the global political and media agenda.

One of the tools used extensively for marketing terrorism is the Internet. The Internet is an ideal means for marketing terrorism: it is decentralized, it cannot be controlled or restricted, it is not censored, and all those who wish to do so have access to it. From the perspective of terrorist organizations, their special structure makes communication via the Internet even more important and useful. The loose and fluid network of squads, units and sub-groups, which is characteristic of modern terrorist organizations, makes the Internet an ideal and essential tool for marketing terrorism and for communication between and within terrorist groups.

The use of the Internet for marketing terrorism, especially social networks, enables organizations to market terrorism and its messages without censorship restrictions, using the freedom of expression law, bypassing geographical barriers and evading the difficulties posed by various governments. Marketing terrorism through the Internet makes it possible to achieve several goals, including: to provide an explanation and justification for terrorist acts; to collect and transmit information; to empower the organization’s capabilities and shape its image; to recruit and train operatives and more.

Global jihad organizations, Hezbollah, and Hamas are salient examples of terrorist organizations that have had the wisdom to take advantage of the media revolution for terrorism marketing purposes. These organizations make extensive use of the media for terrorism marketing purposes in addition to terrorist activity on the ground.